Okay, listen up and know that the number one reason for failure in business is poor communication.
And guess what? Even if your listener/reader/customer/whomever takes your meaning just fine, they may not be cool with the way you communicate it.
Case in point: I teach Business Writing. I see misspellings all the time. And from what I gather, most people don't think their spelling is important. "They'll know what I mean." "I'm on a Blackberry."
Erm, not so fast.
Today I read a post by a local real estate agent who talked about sellers "loosing money." Really? People are setting their money loose?
Or are they losing money (from the infinitive "to lose")?
I happen to be in the market for a realtor, and this guy's poor spelling tells me he pays zero attention to detail.
Buh-bye.
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